PAPER
DETAILS
Log in
In-Person Programme
Virtual Programme
Sessions
Oral sessions list
Poster sessions list
Interactive sessions list
Virtual sessions list
Complete list
Author Index
Paper search tool
Live Streaming Keynotes
BRIDGING THEORY AND PRACTICE: TRANSFORMING MARKETING EDUCATION WITH REAL-WORLD COMMUNITY ENGAGEMENT
T. Nayeem, F. Small
Event:
ICERI2024
Track: Active & Student-Centered Learning
Session:
Active & Experiential Learning
Session type: VIRTUAL