HOW DATA-DRIVEN DECISION-MAKING CAN BE OPTIMIZED BY LINKING CRM AND ERP DATA - A TEACHING CASE
S. Ganahl, C. Ploder, T. Spiess, T. Dilger, R. Bernsteiner
Event: INTED2023 This paper is indexed in IATED Digital Library. Track: Active & Student-Centered Learning Session: Problem & Project-Based Learning Session type: VIRTUAL