ABSTRACT VIEW
ANALYZING COMPANIES IN EDTECH: TRENDS, FUNDING, AND INNOVATION OPPORTUNITIES
P. Schulcz1, T. Zsigmond2
1 Ramon Llull University (SPAIN)
2 J. Selye University (SLOVAKIA)
The rise of educational startups has significantly influenced the landscape of learning, offering innovative solutions to enhance accessibility, engagement, and skill development. This study examines a dataset of 269 education-focused startups, categorizing them into key areas: K-12 education, vocational training, life-long learning, higher education, and special needs education. Our analysis reveals that 44.24% of startups primarily focus on life-long learning, highlighting the growing demand for professional development and continuous learning platforms. K-12 education constitutes 25.28% of startups, emphasizing gamification and digital tools to improve student engagement. Vocational training represents 15.24%, addressing skill-building and workforce development. Higher education comprises 11.90%, focusing on advanced academic technologies, while special needs education remains underrepresented at 3.35%, pointing to an area requiring further innovation.

The study also analyzes fundraising across these categories, uncovering disparities in financial resource allocation. While life-long learning startups account for 27.31% of total investments, the majority (40.56%) is directed toward higher education, reflecting investor confidence in this domain. K-12 education startups receive 20.98% of total fundraising, while vocational training and special needs education startups collectively attract a smaller proportion (8.46% and 2.69%, respectively). This disparity highlights the critical need for targeted investment in underfunded yet impactful areas, particularly special needs education.

Additionally, the study explores how educational startups address global challenges, such as teacher shortages, personalized learning, and improving student performance. Best practices and lessons for educators are derived from this analysis, providing actionable strategies for integrating emerging technologies into traditional classrooms. These insights offer a framework for fostering innovation, improving accessibility, and enhancing the overall educational landscape.

This paper contributes to the discourse on educational entrepreneurship by mapping trends, analyzing funding patterns, identifying gaps, and offering strategic recommendations for fostering innovation in underrepresented areas.

Keywords: EdTech, Innovation in Learning, Education, Funding Disparities.

Event: EDULEARN25
Session: Challenges in Education and Research
Session time: Monday, 30th of June from 11:00 to 13:45
Session type: POSTER