PAPER DETAILS
INTEGRATING ALUMNI ENGAGEMENT WITH A CUSTOMER RELATIONSHIP MANAGEMENT (CRM) SYSTEM FOR HIGHLY EFFECTIVE UNDERGRADUATE STUDENT RECRUITMENT
D. Parks
Event: INTED2015
This paper is indexed in IATED Digital Library.
Session: Organizational and Management issues in Education
Session time: Tuesday, 3rd of March from 17:00 to 18:45
Session type: ORAL
Room: Doblon
Presentation start time: 17:00