PAPER DETAILS
USING UNIVERSITY BRAND ASSET VALUE TO FORECAST ENROLLMENT
J. Green
Event: INTED2013
This paper is indexed in IATED Digital Library.
Session: Research in Education
Session time: Tuesday, 5th of March from 08:30 to 10:00
Session type: ORAL
Room: 1
Presentation start time: 09:15
Session chair: Simon Collin. University of Quebec in Montréal (CANADA)