PAPER DETAILS
CUSTOMER RELATIONSHIP MANAGEMENT IN A HIGHER EDUCATION CONTEXT
P. Holifield
Event: INTED2013
This paper is indexed in IATED Digital Library.
Session: General Issues. Organizational, legal and financial issues
Session time: Tuesday, 5th of March from 17:15 to 19:00
Session type: ORAL
Room: B
Presentation start time: 17:30
Session chair: Phil Holifield. University of Central Lancashire (UNITED KINGDOM)